The Division of External Relations cultivates and manages the campus brand and shares UC Merced’s story across multiple platforms and through various communication channels. From design to delivery, the External Relations staff create resources and storytelling that advances the mission of UC Merced. Through strategic communication, External Relations serves as the university’s lead advocate with elected officials, governmental staff, key community and business stakeholders to advance strategic university goals. One of the ways External Relations advances UC Merced’s story is through the exceptional work of our faculty, staff and students, highlighted on our campus Newsroom, which provides recent news, innovative research, and helpful resources.